Human-Centered Design

Tine Reese is a mission-driven leader with over 20 years of experience in design, research and technology. She leads Aptive’s customer experience and user experience (CX/UX) strategy development and execution to help government organizations deliver seamless, effective services that improve the lives of the people they serve. She collaborates with cross-functional teams to drive innovation, optimize service delivery and meet customers’ needs through human-centered design. 

Tine has many years of proven experience coaching and mentoring, cultivating high-impact teams and fostering professional development within organizations. She is a trusted CX/UX leader who has supported efforts at the Department of Veterans Affairs (VA), Centers for Medicare & Medicaid Services and Centers for Disease Control and Prevention, as well as numerous private-sector clients in health care, utilities, universities and nonprofits. Tine most recently worked as a managing principal researcher and strategist at Ad Hoc where she led a portfolio research team for VA’s Veteran Experience Services. 

Tine has facilitated numerous workshops and trainings throughout her career, sharing her expertise in user experience research, product and service design and strategic consulting. A life-long learner, she is committed to her professional development and actively pursues certifications and training in leadership, management and human-centered design. 

• Certificate in Professional Coaching, New York University, expected completion, 2025 

• Google Project Management  

• Coaching Skills for Managers Specialization, University of California – Davis 

• Design Thinking and Rapid Experimentation for Practical Innovation, Stanford University 

• Leading for Creativity, IDEO 

• HmntyCntrd Masterclass  

• B.A., Communication Arts and Design, Virginia Commonwealth University

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Taylor Grant is a creative leader and experienced designer who applies human-centered design to produce innovative and impactful visual communication materials. Through strategic oversight, she ensures the creative team develops engaging brands and campaigns that achieve client goals while informing, inspiring and encouraging action. She creates thoughtful brand identities, paid media, social, events, out-of-home advertising, websites and outside-the-box creative executions that connect with target audiences and leave a lasting impression.

Taylor has more than 12 years of experience in visual communications and her eye for design and prior work with federal agencies provides Taylor with the ability to lead, support and serve Aptive’s creative team.

• Telly Award Winner for Art Direction in Social Impact

• M.S., Communications Design, Pratt Institute

• B.A., Psychology, Dartmouth College

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Taylor Wood is an experienced communication and change management strategist dedicated to building and leading proactive teams that go above and beyond for her clients. She oversees a portfolio of more than 18 teams across several government agencies, including the Department of Veterans Affairs (VA) and the National Science Foundation. In this role, Taylor focuses on growing and expanding Human Experience’s event management capability and enhancing Aptive’s recruitment marketing services through the implementation of technical solutions.

Throughout her career, she has focused on learning various leadership styles and techniques to help others achieve success. Taylor is passionate about training others to lead with empathy and foster positive working relationships, enabling teams to provide exceptional service to clients. In previous roles, Taylor has led numerous communication teams and enterprise-wide transformation initiatives for the Defense Threat Reduction Agency, Department of the Navy, VA, United States Patent and Trademark Office, Department of Health and Human Services and Department of Energy.

• Secret Security Clearance

• Certified Project Management Professional (PMP)

• Certified Change Management Practitioner, Prosci

• M.A., Strategic Communications, American University

• B.A., Communication Studies, West Virginia University

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