Aptive Lands Major Contract to Outfit Federal Landmarks and Buildings – Making America’s Birthday Celebration Great Again!!
Aptive Lands Major Contract to Outfit Federal Landmarks and Buildings – Making America’s Birthday Celebration Great Again!!
From Alaska to Florida, more than 600 federal buildings will be decked out in patriotic splendor for America’s 250th birthday this summer, with the help of Aptive’s Captivate design and production studio. Today Aptive received a contract from the U.S. General Services Administration (GSA) to design, produce and deliver Freedom 250 celebration materials to federal facilities across 50 states.
Freedom 250 is the national effort — championed by the Trump Administration — to ensure the country’s 250th anniversary becomes a unifying and memorable experience for Americans. The nonpartisan initiative, championed by President Trump, serves as a platform for connecting partners, institutions and communities around the country’s 250 years of freedom, innovation and progress. GSA, as the federal government’s civilian landlord, is a core delivery partner in the effort, responsible for outfitting its broad real estate portfolio of federally owned and leased buildings with Freedom 250 celebration materials.
Under the contract, Aptive will produce, customize or source a minimum of 6,600 items, working from GSA-supplied designs and brand specifications. Materials span a wide range of products, including interior and exterior banners, large-format building wraps, American flags, red-white-blue bunting, interior and exterior signage with stands, LED uplighting systems and digital projection equipment.
“Delivering thousands of creative work products to every state in the country is a serious logistical undertaking, and exactly the kind of challenge our team excels at. The President has set the tone for a celebration worthy of our great nation, and we’re honored to answer that call. We have the production capability, the AI-assisted protocols, the distribution network and the quality standards to execute at this scale, and we’re proud to be part of an effort that will be seen and felt by Americans everywhere this summer.”
– Sean Lenehan, Aptive’s Chief Operating Officer
With celebration events beginning in May, Aptive will produce and deliver all materials within a compressed timeline, ensuring federal buildings are ready before the first events take place. All products are manufactured to meet Buy America Act requirements, reflecting Aptive’s and the Administration’s commitment to American workers and domestic manufacturing.
“America’s 250th birthday is a once-in-a-generation moment. Every banner, flag and building wrap we deliver is a tangible part of that celebration, something Americans will see when they walk into a federal courthouse or post office this summer. Getting the details right matters, and that’s the standard we hold ourselves to.”
– Ashley Graham, Aptive’s Freedom 250 Program Director
The full and open contract was awarded through GSA’s Multiple Award Schedule.